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02 07 2008

How Adobe’s special search indexing Flash Player works

Posted by: Doug, in Flash Player

So Adobe created a special version of Flash player for Google and Yahoo to index SWF files. This basically goes through your SWF and magically figures out what to click on and how to interact with your application, just like a real person would do. How does it do it? Here’s what I think is going on…

flashplayer_for_search_inde.jpg

This entry was posted on Wednesday, July 2nd, 2008 at 9:10 am and is filed under Flash Player. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
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14 Responses to “How Adobe’s special search indexing Flash Player works”

  1. Ryan Stewart - Rich Internet Application Mountaineer » Blog Archive » How Our Special Flash Player for Google and Yahoo Actually Works says:
    July 2nd, 2008 at 9:31 am

    [...] I told everyone that our community was smart and that they’d figure out how the our search engine Flash Player works. It looks like Doug McCune was first. [...]

  2. Jun Heider says:
    July 2nd, 2008 at 9:39 am

    That fucking rocks!

  3. Ted Patrick says:
    July 2nd, 2008 at 10:18 am

    Doug, It is actually pretty close. Ryan is playing the headless Flash Player and I would be the google or yahoo spider bossing him around.

    10 Points for doug!

    Ted :)

  4. John Dowdell says:
    July 2nd, 2008 at 10:19 am

    Funny… beats pigeons, I guess…. ;-)

    jd

  5. Nate Chatellier says:
    July 2nd, 2008 at 1:56 pm

    Hilarious

  6. People Over Process » links for 2008-07-03 says:
    July 2nd, 2008 at 11:32 pm

    [...] How Adobe’s special search indexing Flash Player works Wow, this is a new level of nerdry. And I love it! ;) (tags: RyanStewart via:twitter via:dalmaer swf google search ria riaweekly) [...]

  7. Sönke Rohde » Search SWF - Missing Link says:
    July 3rd, 2008 at 12:31 am

    [...] Doug McCune comes with a scientific graphical explanation [...]

  8. Tink says:
    July 3rd, 2008 at 1:09 am

    Classic!

    Has Ted lost weight?

  9. Jamie Badman says:
    July 3rd, 2008 at 3:04 am

    … and it still runs 2.5 times faster than Silverlight ;-)

  10. How flash content indexing works? | The Flashchemist says:
    July 3rd, 2008 at 10:04 am

    [...] For making Adobe’s flash content searchable by Google and Yahoo, they have created a new flash player, which can even identify the clickable buttons in the flash and click them as a human being will be doing. But how all these works? I think Doug McCune got it how. See below: [...]

  11. Almost a Space Game (A2SG) » Blog Archive » Doug McCune Demystifies Adobe’s New “Flash + (Google|Yahoo) = SEO” solution says:
    July 4th, 2008 at 8:40 am

    [...] Similarly, Doug McCune has reverse-engineered Adobe’s new special-search-indexing Flash Player which gives Google and Yahoo’s web spiders far greater insight into SWFs (this means there’s been another big step forward in Search Engine Optimization for content in Flash! Woot!). The most amazing part of Doug’s reverse-engineering analysis is that he’s managed to communicate the entire process in just one comic-strip panel. Bravo, sir, bravo! [...]

  12. Lawrence says:
    July 7th, 2008 at 7:34 am

    Awesome conception.

    Will link :)

  13. Christopher Keeler says:
    July 15th, 2008 at 9:45 am

    For all of Doug’s bad ass artistic skills creating the 360Flex badges, he sure sucks at drawing people. :)

  14. Fuad Kamal says:
    March 13th, 2010 at 5:29 pm

    Wait, what happens when Ryan has a hang over?!?

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